Making a living as a photographer these days can be tough. Indeed, there’s an old joke that goes “What’s the difference between a photographer and a pizza?… A pizza can feed a family of four.”
Back in the day, photographers could make quite a good living selling stock for editorial uses (magazines, books, etc.) and for advertising. In the case of nature photography, there was a relatively small number of serious pros supplying a rapidly growing image market fueled by skyrocketing public interest in nature, the environment, and conservation. Then along came digital (cue scary music here).
Within a pretty short time, the panorama changed dramatically. With so many people able to produce pretty good images with affordable digital cameras, the market was quickly flooded. Photo buyers who didn’t need the absolute highest quality images could find decent nature stock photography everywhere and at rock-bottom prices, or even for free.
At the same time, digital photography opened up a world of new opportunities for the professional photographer in catering to the growing interest in photography as a casual and very serious hobby/part-time profession. I started photography right at the time that the digital revolution was taking hold, and Photoshelter was interested to talk to me about how I’ve carved out a market niche with my rainforest photography.
If you’re interested in nature photography as a business, I hope you’ll find this feature interesting. Just click the pic above or click here to read it at the Photoshelter blog. If you don’t know about PhotoShelter, it’s the preferred solution for today’s pro to manage and market imagery. If you’re interested in joining, click the PhotoShelter badge below. You can save up $30 on your PhotoShelter signup, and I get a bit of commission to buy pizza — gotta feed the family!